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The Hallelujah Diet is a clean, plant-based dieting system that seeks to improve the health of its customers in the USA. The plan was created in 1992 by married couple Rev George and Rhonda Malkmus after George claimed a change to a raw fruits diet saved his life from a cancer diagnosis 35 years earlier. In light of his experience, George wrote his first book, ‘Why Christians Get Sick’ in 1989 and went on to launch The Hallelujah Diet as a result of its sucess. In 1997, the couple’s son, Paul Malkmus, took over ownership of the company and helped to expand it’s presence to Canada in 1998 and Nigeria in 2012.
Focusing on a vegan lifestyle, it aims to address nutritional deficiency, improve overall health and reduce the levels of toxins found in the body. The diet itself consists of 85% raw, unprocessed plant-based food and 15% cooked plant-based foods. In turn, the corresponding online store provides the tools and products needed to embrace a new lifestyle change with the aim of encouraging people to nourish and sustain their bodies with good food.
With over 25 years experience within the team, this vegan plan has been noted as the antidote to the Standard American Diet (processed. The recipes provided on the website use scientifically proven products and combine with recommendations for exercise, water consumption and a supportive community to create the idea of self-healing. This style of eating is said to help promote disease resistance, strengthen the immune system and help to maintain healthy blood sugar levels.